Nova of London is very excited to announce our return to Spring Fair, one of the UK’s longest-standing fashion trade shows at the NEC in Birmingham! This event stands as a hub of creativity, collaboration, and trade, solidifying its position as the leading fashion destination within the UK’s largest marketplace for home, gift, and fashion. Showcasing four main sectors—Clothing, Footwear, Accessories, and Jewellery—the Moda sector offers an exclusive glimpse into the latest clothing trends, rising designers, and must-have seasonal styles.
Our Spring Summer 2025 collection will be making its exclusive debut at Spring Fair, making the event an unmissable experience! This event offers buyers an exclusive opportunity to be the first to explore and pre-order our upcoming range before it becomes available to all online and in our showrooms. By doing so, they gain a significant advantage in staying ahead of the curve with this season's latest styles and trends, ensuring they are well-prepared to meet customer demand. Attendees will have the unique privilege of securing their Spring/Summer 2025 orders early, giving them a head start on showcasing fresh, trend-forward collections in their stores. Beyond the opportunity to place pre-orders, the event also provides a platform for customers to engage directly with our great sales directors and dedicated team.
Get ready to be inspired by our new collection presenting the latest designs and trends of the upcoming Spring Summer season. Styles include ‘Enchanted Garden’ characterised by whimsical stripes, textured fabrics, acid washes, and intricate embroidery that evoke a nature-inspired aesthetic; ‘Batik Oasis’, featuring a vibrant palette of sunset hues, tropical prints, and bohemian paisleys for a breezy, carefree vibe; and ‘Washed Ashore’, offering effortless crochet designs and relaxed silhouettes in sun-bleached tones with refreshing splashes of blue, embodying a coastal charm.
This is your exclusive chance to place pre-orders—don’t miss the opportunity to secure your selections at Spring Fair! By visiting us, you’ll have the advantage of placing your orders in advance, ensuring you avoid any potential stock availability issues. Once our range goes live on the website, we cannot guarantee how long items will remain in stock, so act early to stay ahead and guarantee your favourites. Mark your calendars for the 2nd – 5th of February at the National Exhibition Centre in Birmingham. The event is free to attend but you must register for tickets to gain access. You can register here!
Please note, Nova of London will not be attending the Pure London Show at Olympia this year. After more than 30 years, Pure London has joined forces with Spring Fair to create a reimagined, more sustainable format that better aligns with today’s market demands. The newly integrated trade show, now named Moda x Pure, will continue to feature Pure’s iconic catwalk, showcasing the latest collections and trends in fashion. So you can attend both shows at the same time!
We can’t wait to prepare your stores for the Spring Summer season and assist you at stand 2E30-F31.