News

Private Label vs White Label: What Is Right For Your Fashion Business?
When you are a boutique owner or an online clothing store, one of the most exciting (and sometimes confusing) decisions you'll face is whether to sell clothes with private or white labels. As a fas...

How To Forecast Fashion Trends For Your Store
In the ever-evolving world of fashion retail, forecasting trends is a vital tool for staying relevant and making profit. Consumer tastes shift quickly, influenced by everything from runway shows an...

Nova Of London Is Now On TikTok!
We are so excited to announce that we have officially joined TikTok! As a company committed to staying ahead of the fashion trends and connected with our customers in fresh, meaningful ways, launch...

How To Deal With Clothing Overstocking
In the fast-paced fashion world, brands and shops often grapple with the challenge of clothing overstocking, accumulating more inventory than the market demands. This excess not only ties up assets...

Our Wholesale Clothing Delivery Options
As a wholesale clothing supplier, we understand that timely and reliable delivery is crucial for running a successful business! Whether it's stocking up for a busy season or replenishing inventory,...

Our Bestselling Style - Italian Magic Pants!
Since Nova of London started business in the eighties, our Magic Trousers have been a bestseller! Being one of Nova of London’s longest running styles and from our ‘Made in Italy’ collection, these...

Discover The Fashion Trends Of SS25!
With Spring just around the corner, we’ve carefully examined the latest trends from Spring Summer 2025 Fashion Week! This season, designers have embraced a fusion of fresh, vibrant energy and timel...

How To Choose The Right Clothing Supplier
Choosing the right supplier is a pivotal decision for any clothing brand, as it directly influences product quality, brand reputation, and operational efficiency. A suitable supplier should align w...

The Difference Between Retail & Wholesale
Understanding the difference between retail and wholesale is essential for navigating the fashion-buying industry. Fashion retail is all about selling directly to consumers, focusing on creating a ...